Coldplay’s ‘Hymn for the Weekend’ Visual Ft Beyonce, Ticks Fans Off Over Indian Cultural Appropriation

February 1, 2016 |  by  |  Beauty, Fashion, Video, YouTube  |  Share
Coldplay's 'Hymn for the Weekend' Visual Ft Beyonce, Ticks Fans Off Over Indian Cultural Appropriation


    Coldplay released their visual for “Hymn For The Weekend” ft Beyonce. The song is a hit, the video is cool and Beyonce looks super beautiful serving Bollywood realness.


    However her scenes in the video has angered some that consider her “looks” (wearing a sari, henna tattoos on her hands and traditional Indian jewelry ) are feeding into stereotypes of the culture. Head inside to check out the video and read more on the story behind Beyonce’s beautiful crown worn in the visual.

cultural appropriation typically involves members of a dominant group exploiting the culture of less privileged groups — often with little understanding of the latter’s history, experience and traditions.


Beautiful as always, Beyonce stuns in the Coldplay’s new video — but she infuriated some for playing a Bollywood actress.

The “Hymn for the Weekend” music video, dropped Friday, has. Coldplay frontman Chris Martin singing in a variety of Mumbai street scenes. It’s a single from their seventh album, “A Head Full of Dreams,” which was released in December.

In some, people throw colorful powder, a custom during the spring festival of Holi. Men meditate, kids dive into water and dance.

The mesmerizing scenes belong to Beyonce: At one point she’s wearing a sari, henna tattoos on her hands and traditional Indian jewelry.

Shot by director Ben Mor, Beyonce is undeniably stunning as she sings in front of a backdrop of flowers in a plunging gown.

Still, the backlash kicked up on Twitter. People are insulted that she’s appropriating the culture, dressed as an Indian woman and feel the video feeds into stereotypes.

Among the critics:

“Are we gonna discuss how Beyonce dressing up as an Indian woman for the Coldplay video is cultural appropriation, or no?”

“Beyonce’s appropriation was unnecessary imo. If it was someone white it would’ve been raqcist. I think there’s a difference.”

“Is that cultural appropriation I see, Beyonce? How will her social justice warrior stands explain this one?”

Sonam Kapoor, a Bollywood actress, is in the 4 minute and 20 second video, but does not have much screen time.


As far as the stunning crown Bey wore in the video:

Designer ​Laurel DeWitt, known for one of a kind metal apparel and regal crowns and headdresses, is excited to ​give you the behind the scene details on Beyonce’s crown in the new Coldplay video, “Hymn For The Weekend.​”​ Styled by Zerina Akers, Beyonce dons a hand sculpted Laurel DeWitt crown highlighted with metal flowers, entirely hand-cut, hand-rolled, and hand-painted to create a stunning display of incredibly meticulous metal work.

The crown is specially made of lightweight metals for Beyonce​.​ The crown took nearly a month to conceptualize and create. The handwoven metal structure serves as a the foundation and is reflective of the designers sculptural aesthetic. The focal point, the metal flowers, showcase the Spring/Summer 16 transition into colors and metal floral applications. This serves as Beyonce’s debut in Laurel DeWitt.

Ms. DeWitt, inspired by global regalia, is self-taught in the craft of metal mastery. With fashion at top of mind – wearable, elegant clothing with metal at its core – this upcoming season will not be one to miss.


Is this cultural appropriation or nah?

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